HALAL HOME GROWN CHAMPION – SOURCING PARTNERSHIP PROGRAM (HSPP)

Become a Halal Home-Grown Champion with the Halal Home-Grown Champion – Sourcing Partnership Program (HSPP)

Unlock new growth opportunities with HSPP, a facilitation program designed to empower halal industry players to stand out in a competitive market. HSPP offers four key areas of support: International Certification (HACCP/ISO22000), Digital Branding, Product Development – Packaging and ESG Awareness Training. Embrace this chance to elevate your brand, ensure quality standards, and enhance sustainability practices!

Excited to join our facilitation program? Discover if you’re eligible to take your business to the next level!

How to Apply for Our HSPP Facilitation Program?

Click one application form based on your preferred facilitation scope (from the three options available). Note: The ESG scope is mandatory for all companies selected.
Fill in the required information from the application form and upload all the relevant documents.
Shortlisted applicants will be invited to present their pitch (details of the pitching presentation will be emailed to the shortlisted applicants).
Successful applicants will receive an offer letter and agreement from HDC via email.
The signed offer letter, agreement, and receipt of the commitment fee must be submitted via email to HDC within two weeks of receiving the softcopy documents. (Failure to do so may result in withdrawal from the program)

Note: Each company is allowed to apply for only ONE (1) scope of facilitation.

Scopes of Facilitation Offered:

1. International Certification (GMP/HACCP/ISO22000) Facilitation

We’re offering SMEs (Small and Medium Enterprises) a unique opportunity to receive international certifications – HACCP (Hazard Analysis Critical Control Point) OR ISO 22000 (Food Safety Management System). These globally recognized standards can elevate your business by ensuring food safety, improving your brand’s reputation, and opening doors to international markets.

Our facilitation includes free consultations throughout the entire process, from application to certification. This means you get expert guidance every step of the way, without any cost to you!

Why Should You Apply?

Increase Credibility: GMP, HACCP & ISO 22000 certifications are internationally recognized and respected, helping you demonstrate your commitment to food safety.
Access New Markets: Certification opens up doors to new customers and international opportunities.
Enhance Operational Efficiency: Streamline your food safety practices and reduce risk with industry-leading standards.
FREE Consultation: Our experts will guide you through every step—from application to certification—at no cost.

What’s Included in the Program?

2 Training Sessions
Learn the essentials of HACCP or ISO 22000 through 2 practical training sessions.
4-6 Expert Consultations
Receive 4-6 one-on-one consultations with our industry experts to help you prepare and implement the right processes.
Stage 1 Audit
We’ll review your food safety system and identify areas for improvement.
Stage 2 Audit
A final, in-depth assessment to ensure you’re ready for certification.
Certification Issued
Once you pass the audits, you’ll receive your official HACCP/ISO 22000 certification—a globally recognized mark of quality.
Facilitation duration: 6 months

Note: HDC does not cover any renovation costs for your facility.

Register now at the link below:

2. Digital Branding Facilitation

In today’s digital-first world, branding is everything. As an SME, you need a strong, compelling digital presence to stand out, attract customers, and grow your business. But building a brand that resonates with your audience doesn’t have to be costly or overwhelming.

Our Digital Branding Facilitation is here to help SMEs like yours create a powerful digital presence—fully funded by HDC.

Through this facilitation, we provide comprehensive digital branding support, including professional consultations, strategy development, and the tools you need to shine online

Why Should You Apply?

Stand Out in a Crowded Market:A strong digital presence can differentiate your brand and attract new customers.
Increase Brand Recognition:Consistent, professional branding across digital channels helps build trust and loyalty.
Boost Online Engagement:Learn how to interact with your customers on social media and through content, driving more traffic and leads.
Build Long-Term Customer Relationships:Establish an authentic, reliable presence that keeps customers coming back.

Facilitation duration: 6 months

Register now at the link below:

3. Product Development: Packaging

We’re offering a FREE Product Packaging Facilitation to SMEs—helping you create professional, eye-catching packaging that will set your product apart in the marketplace.

Our program covers everything from packaging design to printing, ensuring your product’s packaging aligns with your brand, meet the market demands and expand your business opportunities.

Why Should You Apply?

Enhance Your Brand Image: Professional, eye-catching packaging helps position your product as high-quality, attracting customers and building trust.
Increase Sales: Packaging is one of the first things customers notice. Stand out on the shelf or online and increase your chances of purchase.
Boost Market Competitiveness: Whether you’re a small or an established business, having standout packaging can give you a competitive edge in the marketplace.
Custom Fit for Your Brand: Create a packaging that reflects your brand’s identity and speaks to your target audience.
Meet the market’s demand:Fulfill client demands and expand your reach internationally with exceptional product packaging that meets export standards. With durable, compliant, and visually appealing—companies can meet global client expectations, build trust, and successfully enter new markets.

Facilitation duration: 5 months

Here are some of our recipients’ product packaging transformations before and after joining the Packaging Facilitation programme. All improvements were delivered by HDC-appointed service providers.

Looking to transform your packaging? Whether it’s to meet customer requirements or to upgrade to more robust, high-quality packaging, take the next step with us. Register and join the programme today.”

4. Environmental, Social & Governance (ESG) Training (Complimentary training for the HSPP recipients)

This initial facilitation phase is designed to equip SMEs with foundational knowledge and practical tools in Environmental, Social, and Governance (ESG) principles. Conducted as a 2-day physical training by an appointed ESG Service Provider, the programme introduces participants to core ESG concepts and benefits, highlighting how sustainable and ethical practices can enhance long-term business value and resilience.

Key Objectives of the ESG Awareness Training:

Understanding ESG Fundamentals
Gain a clear overview of Environmental, Social, and Governance (ESG) principles and their impact on business operations, compliance, and investor expectations.

Exploring ESG Benefits for SMEs
Understand how ESG adoption enhances brand reputation, builds stakeholder trust, and creates new market opportunities.

Basic ESG Reporting Guidance
Learn how to prepare a simple ESG report, including key metrics, standards, and data collection methods.

Practical Implementation Support
Receive actionable guidance and examples to help SMEs adopt ESG practices effectively.

This ESG Awareness Training is a mandatory requirement for all recipients of this program, ensuring that each participating company develops a strong understanding of ESG principles. This foundational training will prepare companies to embed ESG considerations into their operations and strategies, setting the stage for further development in sustainable practices.

Facilitation duration: 2 months

Our Success Stories

Frequently Asked Questions (FAQ)

Is there a fee to participate in this facilitation?
The facilitation is fully funded by HDC. However, a non-refundable commitment fee of RM1,080 (inclusive of SST) is required from participants.
Is this programme a grant?
No, this programme is not a grant. Support is provided through facilitation and expert guidance. No direct funding is given to companies, as payments are made directly to HDC’s appointed service providers.
Can I participate in more than one facilitation scope?
Each SME may select only one facilitation scope per year, for a maximum of two years. This means companies can participate in two different scopes across two separate years.
What is the duration of the facilitation?
The duration varies depending on the selected scope. Participants are required to follow the assigned timeline. Failure to do so without valid justification may result in withdrawal from the programme and possible penalties.
Can the facilitation be transferred to another company?
No, the facilitation is non-transferable and must be undertaken by the registered company stated in the application and agreement.
Can I change the appointed service provider?
No, each facilitation has a designated service provider appointed by HDC to ensure consistent and effective delivery.
Who are the service providers?
Service providers are appointed by HDC and consist of qualified experts responsible for delivering training, advisory, and implementation support throughout the programme.
How is the support provided under this programme?
Support is delivered through structured facilitation, including training, advisory, and hands-on implementation support by appointed service providers.